Hemp, CBD, and CBG

Pura Vida produces a unique range of cosmetics with many incredible ingredients.

The star ingredient is CBD—cannabidiol from hemp. If you have heard of the benefits of hemp and CBD, you’re going to love our cosmetics, skincare products, and CBD oils.

Cannabidiol, CBD

Cannabidiol, CBD, is one of more than 100 identified cannabinoids in cannabis plants and accounts for up to 40% of the plant’s extract.

CBD does not contain the psychoactive compound tetrahydrocannabinol, or THC. This means that you will not experience euphoria when using products containing CBD.

Cannabidiol interacts with your body’s endocannabinoid system, ECS. The endocannabinoid system is a biological system that involves a combination of endocannabinoids, enzymes, and cannabinoid receptors. It’s a complex cell-signaling system that regulates various functions and processes, including sleep, mood, appetite, memory, the immune system, and reproduction.

CBD activates parts of your body that are responsible for balancing themselves.

CBD is a powerful antioxidant with a soothing effect that also prevents the harmful effects of free radicals. For this reason, it is used in skincare products.

Numerous studies have shown that CBD reduces excessive sebum secretion and, in addition, prevents acne, reduces skin spots, and makes the skin soft and supple.

More about cannabidiol

  • A naturally occurring compound found in the resinous flower of hemp.
  • Acts on cell receptors that alter neurotransmitter release in the brain.
  • May benefit symptoms related to anxiety, insomnia, and chronic pain.
  • A safe, non-addictive substance that endows the plant with its robust therapeutic profile.

CBD Oil

CBD oil is a non-psychoactive compound extracted from the plant using special methods and diluted with base oil.

The best oil is obtained from organically grown certified hemp. This oil is proven to soothe irritated skin, hydrate it, and help you achieve a flawless complexion every day. For this reason, CBD anti-aging products are in high demand on the market.

CBG, cannabigerol

Cannabigerol is a non-psychoactive cannabinoid and a minor constituent of cannabis.
The compound is the decarboxylated form of cannabigerolic acid (CBGA), the parent molecule from which other cannabinoids are biosynthesized.

During plant growth, most of the CBG is converted into other cannabinoids, primarily tetrahydrocannabinol (THC) or cannabidiol (CBD), leaving about 1% CBG in finished plant material. 

Some strains, however, produce larger amounts of CBG and CBGA while having low quantities of other cannabinoids, like THC and CBD.

The pharmacodynamics of CBG are complex.